Future of Beauty

Support Emerging Beauty Brands

Introducing our new project, Future of Beauty. Created to support and shine a light on emerging, up-and-coming brands in the industry, get to know beauty's most budding stars.

Designed to support and shine a light on the emerging up-and-coming brands in our ever-expanding industry, we’re here to showcase beauty’s most budding stars.

From a pandemic-born brand created from the need to combat stressed out skin and maskne, right through to a brand harnessing the power of nature with their beautifully blended botanical formulas, transform your body and mind with twelve incredible beauty collections you’ll love.

It’s time to get to know your future favourites.

Future of Beauty
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Brand
Product Type
SPF Content
Skin Type / Area
Hair Type / Area
Suitable For
Key Ingredient
Availability
Frank Body Firming Body Cream 230mlFrank Body Firming Body Cream 230ml
Huxley Skin Glow Essence; Vita Radiance 50mlHuxley Skin Glow Essence; Vita Radiance 50ml
Innersense Hair Renew Treatment DuoInnersense Hair Renew Treatment Duo
Huxley Eye Cream; Concentrate On 30mlHuxley Eye Cream; Concentrate On 30ml
PSA LIGHT UP Vitamin C & E Flash Brightening MaskPSA LIGHT UP Vitamin C & E Flash Brightening Mask
Beige candle on a white backgroundWildsmith Skin Refill Gilden Candle 230g
Frank Body Glycolic Body Scrub 100g
Innersense Harmonic Treatment Oil 118mlInnersense Mini Harmonic Treatment Oil 29ml
PSA LIQUID PANACEA Centella & Kombucha Firming Recovery BoosterPSA LIQUID PANACEA Centella & Kombucha Firming Recovery Booster
Beige Wildsmith Skin Aluminium Hand and Body Lotion 300ml bottleWildsmith Skin Aluminium Hand and Body Lotion 300ml - Damaged (Worth £37)
Murdock London Beard Balm 50mlMurdock London Beard Balm 50ml
Murdock London Beard Balm 50ml

€19,95
Frank Body Lip Tint Taupe-less 15mlFrank Body Lip Tint Taupe-less 15ml
Frank Body Triple Acid Body Wash 250mlFrank Body Triple Acid Body Wash 250ml
Frank Body Coconut Coffee Scrub 100gFrank Body Coconut Coffee Scrub 100g
New
Irene Forte skincare products including a jar, applicator, and tube on a white background
Wildsmith Skin Bath SaltsWildsmith Skin Bath Salts - Damaged Box
Frank Body Cherry Bomb Lip Scrub 15mlFrank Body Cherry Bomb Lip Scrub 15ml
Frank Body Cherry Bomb Lip Tint 15mlFrank Body Cherry Bomb Lip Tint 15ml

Future Of Beauty 2.0

Discover The Latest And Greatest In Beauty's Up And Coming

Read More
Frank Body Niacinamide Correcting Body Serum 50mlFrank Body Niacinamide Correcting Body Serum 50ml
Frank Body Cacao Coffee Scrub 200gFrank Body Cacao Coffee Scrub 200g
Frank Body Hyaluronic Acid Body Serum 50mlFrank Body Hyaluronic Acid Body Serum 50ml
Frank Body Ceramide Barrier Body Wash 75mlFrank Body Ceramide Barrier Body Wash 75ml
Frank Body Barrier Body Creme 230mlFrank Body Barrier Body Creme 230ml
Frank Body Hyaluronic Acid Body Serum 140mlFrank Body Hyaluronic Acid Body Serum 140ml
Frank Body Ceramide Barrier Body Wash 250mlFrank Body Ceramide Barrier Body Wash 250ml
Frank Body Smoothing AHA Body Lotion 50mlFrank Body Smoothing AHA Body Lotion 50ml
Frank Body Triple Acid Body Wash 75mlFrank Body Triple Acid Body Wash 75ml
Huxley Cleansing Oil; Be Clean, Be Moist 200mlHuxley Cleansing Oil; Be Clean, Be Moist 200ml - Unboxed
Wildsmith Skin Yulestarn Candle 230gWildsmith Skin Yulestarn Candle 230g
Irene Forte Pistachio Face Oil RefillIrene Forte Pistachio Face Oil Refill
Irene Forte Pistachio Face OilIrene Forte Pistachio Face Oil
Irene Forte Pistachio Face Oil

€104,95
Murdock London King's Road Collection
PSA THE MOST Hyaluronic Super Nutrient Hydration SerumPSA THE MOST Hyaluronic Super Nutrient Hydration Serum
Murdock London Beard Shampoo 250mlMurdock London Beard Shampoo 250ml
Murdock London Hair PlayMurdock London Hair Play
Murdock London Hair Play

€17,95

A Message From Paul & Julia

"As part of Future of Beauty, we are seeking brands that have something important to say; a real point of difference. Brands that deliver a great result for the customer, which can hopefully be backed by user trials and clinical studies. And of course we want brands that are seeking a partner that can give them a platform and a voice in such a busy and crowded industry.”