Future of Beauty

Support Emerging Beauty Brands

Introducing our new project, Future of Beauty. Created to support and shine a light on emerging, up-and-coming brands in the industry, get to know beauty's most budding stars.

Designed to support and shine a light on the emerging up-and-coming brands in our ever-expanding industry, we’re here to showcase beauty’s most budding stars.

From a pandemic-born brand created from the need to combat stressed out skin and maskne, right through to a brand harnessing the power of nature with their beautifully blended botanical formulas, transform your body and mind with twelve incredible beauty collections you’ll love.

It’s time to get to know your future favourites.

Future of Beauty
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Dark green Wildsmith Skin Time-Release Pre-Serum Drops 50ml bottle Wildsmith Skin Time-Release Pre-Serum Drops 50ml
Innersense Hair Renew Scalp OilInnersense Hair Renew Scalp Oil
Wildsmith Skin Super Hydrating Overnight Mask
Irene Forte Pistachio Face OilIrene Forte Pistachio Face Oil
Irene Forte Pistachio Face Oil

€105,95
Irene Forte Sage Body OilIrene Forte Sage Body Oil
Irene Forte Sage Body Oil

€80,95
Innersense Repair Mask Travel SizeInnersense Repair Mask Travel Size
Wildsmith Skin Purity Exfoliating Body Cleanser 300mlWildsmith Skin Purity Exfoliating Body Cleanser 300ml
Innersense Sweet Spirit Leave-In Conditioner Fragrance Free 59ml
Irene Forte olive hydrating eye cream packaging on a white backgroundIrene Forte Olive Eye Cream Refill
Black container of Wildsmith Ceramide Repair Balm on a white backgroundWildsmith Skin Ceramide Lipid Repair Balm 12.75g
Huxley Sun Essence; Stay Sun Safe SPF50+ PA++++ 50mlHuxley Sun Essence; Stay Sun Safe SPF50+ PA++++ 50ml
Innersense Blissful Body ButterInnersense Blissful Body Butter
Dark green Wildsmith Skin Active Super Eye Serum 15ml bottle with pipette lid next to white boxWildsmith Skin Active Super Eye Serum 15ml
Irene Forte Pistachio Body Oil with PhytomelatoninIrene Forte Pistachio Body Oil with Phytomelatonin
Huxley Cleansing Gel; Be Clean, Be Moist 200mlHuxley Cleansing Gel; Be Clean, Be Moist 200ml
Wildsmith Skin Energising Gel Cleanser 100ml bottleWildsmith Skin Energising Gel Cleanser 100ml
Black cylindrical container with 'Wildsmith' branding on a white backgroundWildsmith Skin Refill Active Super Eye Cream 15ml
PSA LIQUID PANACEA Centella & Kombucha Firming Recovery BoosterPSA LIQUID PANACEA Centella & Kombucha Firming Recovery Booster

Future Of Beauty 2.0

Discover The Latest And Greatest In Beauty's Up And Coming

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Murdock London RedChurch Street
Frank Body Firming Body Cream 230mlFrank Body Firming Body Cream 230ml
Purple packaging of Cacao Coffee Scrub with text and 'frank body' branding on a white backgroundFrank Body Cacao Coffee Scrub 200g
Wildsmith Skin Bath SaltsWildsmith Skin Bath Salts
Wildsmith Skin Bath Salts

€48,95
Huxley Cream; Anti-gravity 50mlHuxley Cream; Anti-gravity 50ml
Murdock London Matt MudMurdock London Matt Mud
Murdock London Matt Mud

€17,95
Innersense Hair Renew Scalp Hairbath 59mlInnersense Hair Renew Scalp Hairbath 59ml
PSA MIDNIGHT COURAGE Rosehip & Bakuchiol Retinoid Night OilPSA MIDNIGHT COURAGE Rosehip & Bakuchiol Retinoid Night Oil
Innersense Air Dry Styling Cream 59mlInnersense Air Dry Styling Cream 59ml
Murdock London Shaving CreamMurdock London Shaving Cream
Murdock London Shaving Cream

€30,95
Frank Body Glycolic Body ScrubFrank Body Glycolic Body Scrub 250g
Frank Body Coconut Coffee Scrub 200gFrank Body Coconut Coffee Body Scrub 200g
Black eye cream bottle labeled 'Wildsmith Skin' on a white backgroundWildsmith Skin Active Super Eye Cream 15ml
PSA THE MOST Hyaluronic Super Nutrient Hydration SerumPSA THE MOST Hyaluronic Super Nutrient Hydration Serum
Innersense Hair Renew Soothing Conditioner 59mlInnersense Hair Renew Soothing Conditioner 59ml
Innersense Hair Renew Pre-Wash Scalp TreatmentInnersense Hair Renew Pre-Wash Scalp Treatment
Dark green Wildsmith Skin Active Super Oil 30ml  bottle next to white boxWildsmith Skin Active Super Oil 30ml

A Message From Paul & Julia

"As part of Future of Beauty, we are seeking brands that have something important to say; a real point of difference. Brands that deliver a great result for the customer, which can hopefully be backed by user trials and clinical studies. And of course we want brands that are seeking a partner that can give them a platform and a voice in such a busy and crowded industry.”