Face Serums

Facial Serums For Radiant, Youthful-Looking Skin

Packed with potent ingredients, face serums deliver targeted solutions for hydration, brightening, and anti-ageing, helping you achieve a healthier, more radiant complexion.

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Nip+Fab Salicylic Fix Serum Extreme 2%Nip+Fab Salicylic Fix Serum Extreme 2%
Nip+Fab Salicylic Fix Serum Extreme 2%

€18,95
New
Dermaceutic Serum C25 Cream bottle and packagingDermaceutic Serum C25 Cream - Short Dated
Dermaceutic Serum C25 Cream - Short Dated

Controls free radicals and ensures resistance to sunlight and pollution.

€31,95
Avant Skincare Revitalising Facial Serum & Anti-ageing Hyaluronic Eye Serum DuoAvant Skincare Revitalising Facial Serum & Anti-ageing Hyaluronic Eye Serum Duo
Avant Skincare Revitalising Facial Serum & Anti-ageing Hyaluronic Eye Serum Duo

€133,95
Dermaroller Hyal C Serum
Dermaroller Hyal C Serum

€29,95
Dermatologist Recommended
La Roche-Posay Breakout-Fighting Set- High Strength: Effaclar Cleanser, Serum & Corrective Care
La Roche-Posay Breakout-Fighting Set- High Strength: Effaclar Cleanser, Serum & Corrective Care

€78,95
Skinny Tan Wonder Serum Express 145mlSkinny Tan Wonder Serum Express
Skinny Tan Wonder Serum Express

€24,95
Minimalist Retinol 0.3%Minimalist Retinol 0.3% Face Serum
Minimalist Retinol 0.3% Face Serum

€9,95
Hello Sunday The One That Makes You Glow Dark Spot Serum SPF40Hello Sunday The One That Makes You Glow Dark Spot Serum SPF40
Hello Sunday The One That Makes You Glow Dark Spot Serum SPF40

€23,95
Perricone MD Cold Plasma Plus+ Advanced Serum ConcentratePerricone MD Cold Plasma Plus+ Advanced Serum Concentrate
Perricone MD Cold Plasma Plus+ Advanced Serum Concentrate

From €117,95
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Augustinus Bader The SerumAugustinus Bader The Serum 30ml
Augustinus Bader The Serum 30ml

Infused with powerful antioxidants, The Serum offers effective free radical protection whilst deeply hydrating your skin for a glowing complexion.

€290,95
Avant Skincare LIMITED EDITION Advanced Bio Radiance Invigorating Concentrate Serum (Anti-Ageing) and packaging Avant Skincare LIMITED EDITION Advanced Bio Radiance Invigorating Concentrate Serum (Anti-Ageing)
Avant Skincare LIMITED EDITION Advanced Bio Radiance Invigorating Concentrate Serum (Anti-Ageing)

Formulated with the purest form of Hyaluronic Acid, the highest concentration of Matrixyl, as well as caviar extract and a rich elixir of oils, Avant Skincare Limited Edition Advanced Bio Radiance Invigorating Concentrate Serum works...

€61,95
Avant Skincare Hyaluronic Acid Replenishing Lip Serum and packagingAvant Skincare Hyaluronic Acid Replenishing Lip Serum
Avant Skincare Hyaluronic Acid Replenishing Lip Serum

This replenishing lip treatment serum is formulated with hydrating Hyaluronic Acid and exfoliating Lactic Acid and is designed to simultaneously plump and nourish the lips. Avant Skincare Hyaluronic Acid Replenishing Lip Serum hydrates, plumps and...

€45,95
Avant Skincare Rose Radiance & Anti-ageing Hyaluronic Eye Serum and packagingAvant Skincare Rose Radiance & Anti-ageing Hyaluronic Eye Serum 
Avant Skincare Rose Radiance & Anti-ageing Hyaluronic Eye Serum 

Avant Skincare Rose Radiance & Anti-ageing Hyaluronic Eye Serum is an ultra-gentle eye serum, designed with the delicate skin and the sensitivity of the eyes in mind. This delicate eye serum provides an uplifting radiance and refreshing sensation...

€54,95
Avant Skincare Sublime Peony & White Caviar Illuminating Pearls Serum and packagingAvant Skincare Sublime Peony & White Caviar Illuminating Pearls Serum
Avant Skincare Sublime Peony & White Caviar Illuminating Pearls Serum

Infused with liquid light and formulated with White Caviar Pearls, Peony, Hyaluronic Acid and more, Avant Skincare Sublime Peony & White Caviar Illuminating Pearls Serum helps your skin regain luminosity and evenness whist encouraging dark...

€65,95
Avant Skincare Damascan Rose Petals Revitalising Facial Serum and packagingAvant Skincare Damascan Rose Petals Revitalising Facial Serum
Avant Skincare Damascan Rose Petals Revitalising Facial Serum

This beauty refining essence serum is enriched with petals, extract of Orchid and a new generation of fermented active agents. Avant Skincare Damascan Rose Petals Revitalising Facial Serum renews skin and helps fight signs of...

€59,95
Institut Esthederm Excellage SerumInstitut Esthederm Excellage Serum
Institut Esthederm Excellage Serum

Restore skin with this innovative serum, which delivers density, nutrition and radiance to reveal a fresh and luminous complexion. Working from a cell level, all the way to skin’s surface, this serum restores time worn connections...

€81,95
ALLSKIN MED R Ultra Renewal Serum with white box and purple tubeALLSKIN MED R Ultra Renewal Serum
ALLSKIN MED R Ultra Renewal Serum

ALLSKIN MED R Ultra Renewal Serum is available through Face the Future Advanced Skin Clinic following a consultation and as part of a complete regime. Please contact our clinic to book your ALLSKIN MED consultation...

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White product and the box of ALLSKIN MED AHA Retexturising SerumALLSKIN MED AHA Retexturising Serum
ALLSKIN MED AHA Retexturising Serum

A retexturising and smoothing serum with a high concentration of glycolic, lactic, citric and shikimic acids delivered in a gradual release system with additional skin hydrators and soothers that enable excellent exfoliation with minimal irritation.

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MZ SKIN Advanced Retinol Complex Serum 30mlMZ SKIN Advanced Retinol Complex Serum 30ml
MZ SKIN Advanced Retinol Complex Serum 30ml

€90,95
Institut Esthederm Intensive AHA Peel SerumInstitut Esthederm Intensive AHA Peel Serum
Institut Esthederm Intensive AHA Peel Serum

Gently exfoliate skin.

€64,95
AQ Skin Solutions GF Lash with application toolsAQ Skin Solutions GF Lash Serum
AQ Skin Solutions GF Lash Serum

Uniquely designed to promote longer, thicker, darker lashes and brows.

€135,95
Sold out
Caudalie Vinoperfect Brightening Dark Spot Serum 30mlCaudalie Vinoperfect Brightening Dark Spot Serum 30ml
Caudalie Vinoperfect Brightening Dark Spot Serum 30ml

€40,95
Sold out
Environ Focus Care Youth+ Serience Night Serum - Limited Edition SizeupEnviron Focus Care Youth+ Serience Night Serum - Limited Edition Sizeup
Environ Focus Care Youth+ Serience Night Serum - Limited Edition Sizeup

Reveal youthful-looking skin and reduce signs of wrinkles over night with the Environ Focus Care Youth+ Serience Night Serum.

€68,95
Sold out
Environ Tri-Retinoid Complex Retinol Serum Forte 50ml SupersizedEnviron Tri-Retinoid Complex Retinol Serum Forte 50ml Supersized
Environ Tri-Retinoid Complex Retinol Serum Forte 50ml Supersized

€57,95
Sold out
Beauty of Joseon Eye Revive Anti-Ageing & Brightening Serum with Ginseng & Retinol 30mlBeauty of Joseon Eye Revive Anti-Ageing & Brightening Serum with Ginseng & Retinol 30ml
Beauty of Joseon Eye Revive Anti-Ageing & Brightening Serum with Ginseng & Retinol 30ml

€11,95
Sold out
Caudalie Resveratrol-Lift Instant Firming Serum Refill 30mlCaudalie Resveratrol-Lift Instant Firming Serum Refill 30ml
Caudalie Resveratrol-Lift Instant Firming Serum Refill 30ml

€34,95
Sold out
FILORGA HYDRA-HYAL SERUM Anti-Ageing Plumping Face Serum With Hyaluronic AcidFILORGA HYDRA-HYAL SERUM Anti-Ageing Plumping Face Serum With Hyaluronic Acid
FILORGA HYDRA-HYAL SERUM Anti-Ageing Plumping Face Serum With Hyaluronic Acid

€40,95
Sold out
Medicube Glutathione Glow Serum 30gMedicube Glutathione Glow Serum 30g
Medicube Glutathione Glow Serum 30g

€36,95
Sold out
FILORGA TIME-FILLER INTENSIVE Anti-Wrinkle Face Serum For Smoother SkinFILORGA TIME-FILLER INTENSIVE Anti-Wrinkle Face Serum For Smoother Skin
FILORGA TIME-FILLER INTENSIVE Anti-Wrinkle Face Serum For Smoother Skin

€64,95
Sold out
Pai Skincare All Becomes Clear Copaiba and Zinc Blemish SerumPai Skincare All Becomes Clear Copaiba and Zinc Blemish Serum
Pai Skincare All Becomes Clear Copaiba and Zinc Blemish Serum

€36,95
Sold out
Bondi Sands Plump It Up Peptide SerumBondi Sands Plump It Up Peptide Serum
Bondi Sands Plump It Up Peptide Serum

€7,95
Sold out
Medicube serum mist bottle on a white backgroundMedicube PDRN Pink Glutathione Serum Mist 100ml
Medicube PDRN Pink Glutathione Serum Mist 100ml

€18,95
Sold out
La Roche-Posay Mela B3 Moisturiser SPF30 Cream with Travel Size Mela B3 SerumLa Roche-Posay Mela B3 Moisturiser SPF30 Cream with Travel Size Mela B3 Serum
La Roche-Posay Mela B3 Moisturiser SPF30 Cream with Travel Size Mela B3 Serum

€29,95
Sold out
Sarah Chapman Eye Recovery 15mlSarah Chapman Eye Recovery Serum 15ml
Sarah Chapman Eye Recovery Serum 15ml

€59,95
Sold out
PCA Skin Hyaluronic Acid Boosting SerumPCA Skin Hyaluronic Acid Boosting Serum
PCA Skin Hyaluronic Acid Boosting Serum

Formulated with various forms of hyaluronic acid, this powerful serum takes a three-tier approach to skin hydration.

€98,95
Face Serums

About Face Serums

Discover the Best Face Serums for Healthy, Radiant Skin

Face serums are a skincare powerhouse, delivering concentrated ingredients such as retinols and vitamin c to hydrate, brighten, and target specific skin concerns. Whether you’re looking to combat fine lines, even out skin tone, or boost hydration, our collection offers the perfect serum for every skin type and need, including the best vitamin C and retinol serums.

Find Your Perfect Face Serum

From lightweight, fast-absorbing formulas to rich, nourishing treatments, our face serum collection is designed to revitalise and protect your skin. Whether you need intense hydration, antioxidant protection, or targeted treatment for ageing and pigmentation, these expertly curated serums help to smooth, firm, and enhance your complexion.

Personalised Advice on Face Serums

Not sure which face serum is right for your skin? Our experts can help, reach out for tailored recommendations, explore our blog for expert skincare advice, or take our online skin test to discover the best serums for your skincare routine. Let us help you achieve your healthiest, most radiant skin yet.

How To Apply Serums Correctly

Serums are powerhouses packed with concentrated ingredients designed to target specific skin concerns. In this video, we're guiding you through step-by-step with this easy-to-follow tutorial.

Explore La Roche-Posay Face Serums for Healthier, Stronger Skin

La Roche-Posay’s face serums combine dermatological expertise with gentle, effective ingredients to deliver targeted skincare solutions. Whether you need deep hydration, antioxidant protection, or anti-ageing support, these serums are designed to enhance skin health without irritation. Perfect for sensitive skin, they work to soothe, protect, and restore balance for a stronger, more radiant complexion.

shop La Roche Posay Face Serums

Discover The Ordinary Face Serums for Every Skin Concern

The Ordinary’s face serums deliver high-performance ingredients without the fuss, offering targeted solutions for hydration, brightness, and anti-ageing. Whether you’re looking for the best vitamin C serum to boost radiance, a hyaluronic acid serum for deep hydration, or a retinol serum to refine skin texture, The Ordinary’s collection makes effective skincare simple and accessible.

Shop The Ordinary Face Serums

Expert Tip for Face Serums

"Face serums are like a power boost for your skin, packed with concentrated ingredients that work deeper than your usual moisturiser. To get the best results, apply your serum to clean, slightly damp skin so it absorbs better. In the morning, go for a hydrating or antioxidant-rich serum to protect and nourish. At night, switch to something like retinol or peptides to help your skin repair while you sleep. If you're layering serums, start with the thinnest and let each one sink in before applying the next. The secret to great skin? Stick with it, these targeted formulas work best when you use them consistently."

- Kimberley, Clinic & Customer Experience Manager

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What Is The Best Niacinamide Serum?

In the ever-evolving world of skincare, it can be difficult to stay on top of the latest and most effective ingredients for your skin type, becoming overwhelmed by the options available. With this in mind, we’re here to simplify things, shining a light on skincare powerhouse niacinamide by sharing what we think is the best niacinamide serum on the market.

learn more

Discover the Top-Selling Face Serums for Radiant, Healthy Skin

Our most-loved face serums deliver powerful hydration, brightening, and anti-ageing benefits for every skin type.
Medik8 Hydr8 B5 Serum (Hyaluronic Acid)Medik8 Hydr8 B5 Serum (Hyaluronic Acid)
Medik8 Hydr8 B5 Serum (Hyaluronic Acid)

Improves moisture levels within the skin. Contains skin-softening vitamin B5 and moisture-enhancing hyaluronic acid.

€42,95
SkinCeuticals Blemish + AGE Defense SerumSkinCeuticals Blemish + AGE Defense Serum
SkinCeuticals Blemish + AGE Defense Serum

Designed to prevent the formation of acne while minimising hyper-pigmentation and reducing the appearance of fine lines and wrinkles this product is perfect for those looking to tackle the ageing process as well as congestion.

€87,95
SkinCeuticals Serum 10SkinCeuticals Serum 10
SkinCeuticals Serum 10

This powerful skin protecting antioxidant serum helps to reduce the appearance of fine lines and wrinkles and is suitable for all skin types.

€84,95
Environ Focus Care Comfort+ Vita-Enriched Colostrum GelEnviron Focus Care Comfort+ Vita-Enriched Colostrum Gel
Environ Focus Care Comfort+ Vita-Enriched Colostrum Gel

This lightweight formula soothes and strengthens sensitive skin.

€39,95
SkinCeuticals Discoloration Defense SerumSkinCeuticals Discoloration Defense Serum
SkinCeuticals Discoloration Defense Serum

Target skin discolouration, stubborn brown patches and post-acne marks with this high-potency serum formulated with clinically proven active ingredients to help you achieve a brighter and more even-looking complexion.

€93,95
Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUSEnviron Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUS
Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUS

Environ Youth EssentiA Vita-Peptide C-Quence Serum 4 PLUS contains the maximum concentration of vitamins A and C, and so should only be used by those who have already acclimatised to the C-Quence 1, 2, 3 and...

€110,95
Dermatologist Recommended
La Roche-Posay Hyalu B5 Suractivated Anti-wrinkle Replumping Serum 30mlLa Roche-Posay Hyalu B5 Suractivated Anti-wrinkle Replumping Serum 30ml
La Roche-Posay Hyalu B5 Suractivated Anti-wrinkle Replumping Serum 30ml

Target loss of elasticity, volume and hydration with the fast absorbing La Roche-Posay Hyalu B5 Hyaluronic Acid Serum.

€42,95
Environ Tri-Retinoid Complex Retinol Serum ForteEnviron Tri-Retinoid Complex Retinol Serum Forte
Environ Tri-Retinoid Complex Retinol Serum Forte

€57,95

Frequently Asked Questions

What does a face serum do?

Face serums deliver concentrated active ingredients deep into the skin, targeting specific concerns like hydration, brightening, fine lines, and uneven texture. They absorb quickly and enhance the effectiveness of your skincare routine.

How do I choose the right face serum for my skin type?

Consider your skin concerns, hydration for dry skin, oil control for combination skin, soothing ingredients for sensitive skin, and anti-ageing formulas for mature skin. If you're unsure, our skincare experts can guide you to the perfect match.

When should I apply a face serum?

Serums are best applied after cleansing and before moisturiser. Use lightweight serums in the morning, such as hydrating or antioxidant-rich formulas, and active serums like retinol at night for best results.

What are the best vitamin C serums for brightening and glowing skin?

Vitamin C serums help to boost radiance, even skin tone, and protect against environmental damage. Look for stabilised formulas with L-ascorbic acid or tetrahexyldecyl ascorbate for maximum efficacy.

Can I use retinol serums every day?

Retinol serums should be introduced gradually, starting with a few nights per week to allow your skin to adjust. Over time, you can increase frequency as tolerated. Always follow with SPF in the morning.

Can I layer multiple serums in my routine?

Yes, you can layer serums, but it’s best to apply them from thinnest to thickest consistency. Avoid mixing strong actives like retinol and vitamin C in the same routine unless your skin is already accustomed to them.

Do face serums replace moisturiser?

No, serums provide targeted treatment, but they don’t replace the need for a moisturiser. Always follow up with a moisturiser to lock in hydration and reinforce your skin barrier.

How long does it take to see results from a serum?

Results vary depending on the serum and skin concern, but you may notice hydration and radiance within days. Long-term benefits, such as reduced fine lines or improved tone, typically take 4 to 6 weeks.

Are serums suitable for sensitive skin?

Yes, but choose gentle formulations with soothing ingredients like niacinamide, hyaluronic acid, or centella asiatica. Avoid strong acids or high-strength retinoids if your skin is easily irritated.