From LED Light Therapy Masks To Pigmentation-Treating Ingredient Heroes, The Top 2025 Beauty Trends To Watch
Heading into 2025, we’re bursting with excitement at what the world of beauty has in store for us, anticipating the arrival of the latest LED light therapy mask, innovative ingredient-enriched skincare, and more. In this blog post, we’re highlighting the top beauty trends to watch this year, sharing the latest arrivals to land at FTF.
Always on the lookout for the latest innovations to rejuvenate your complexion, transform your tresses and enhance your well-being? We’re rounding up the latest trends to keep an eye out for in 2025, sharing the newest light therapy masks like the latest Shark LED mask, as well as cutting-edge ingredients to keep on your radar and emerging trends in the industry, ensuring you look and feel your best throughout the year and beyond.
LED Light Therapy
One standout product of 2025 is LED light therapy masks and skincare devices. A popular choice for people looking to calm, soothe, and rejuvenate their complexion, these non-invasive treatments deliver transformative results from the comfort of home, working in minutes as you go about your day-to-day life.
Shark CryoGlow Under-Eye Cooling & LED Anti-Ageing & Blemish Repair Mask
Harnessing a variety of wavelengths to treat acne, fine lines, and uneven skin tone, the Shark CryoGlow Under-Eye Cooling & LED Anti-Ageing & Blemish Repair Mask, is your secret weapon to youthful and healthy-looking skin.
Combining four unique treatment modes to target under-eye puffiness, fine lines, wrinkles, and blemishes, the dermatologist-developed mask helps improve skin texture, promoting a more radiant complexion with just 4 weeks of use.
Creating the ultimate at-home spa experience, this innovative mask is perfect for using as you unwind on an evening in front of your favourite TV Series, the adjustable straps, remote control, and deep-penetrating infrared light delivering transformative results after just a few minutes per day.
Cleanical Beauty
An emerging trend that we expect to see a lot more of in 2025, Cleanical Beauty combines the concepts of "clean beauty" and "clinical beauty" to reinforce the importance of using products with clean, non-toxic, and environmentally friendly ingredients while still delivering clinical-level results.
Cleanical Beauty provides skincare solutions that are safe, sustainable, and scientifically proven to be effective, catering to the increasing demand for high-performance products that are also gentle on your skin and environmentally conscious.
By combining the benefits of clean beauty and clinical efficacy, Cleanical Beauty strives to offer the best of both worlds, keeping your complexion healthy and radiant without irritating or damaging your skin.
Caudalie
An icon in the world of Cleanical Beauty, Caudalie harnesses the power of natural ingredients, particularly vine and grape extracts rich in polyphenols, to create effective and sustainable skincare solutions, with products like their makeup-removing cleansing oil and serums targeting specific skin concerns.
Offering gentle yet potent cleansing, exfoliation, and hydration, Caudalie’s skincare range focuses on incorporating natural and sustainable ingredients, delivering visible results while maintaining a commitment to clean beauty.
One standout product from their range is the Caudalie Vinoclean Makeup Removing Cleansing Oil. Gentle yet effective, this cleanser removes makeup, impurities, and excess oil from your skin, the oil-based formula breaking down even the most stubborn makeup, leaving your skin clean, hydrated, and ready for the rest of your skincare routine.
Infused with natural ingredients like grape seed oil and sweet almond oil, this cleansing oil offers a luxurious, spa-like experience in the comfort of your own home.
Alpha Arbutin
As we look ahead to 2025, alpha arbutin emerges as a powerful player in the skincare world, particularly for people looking to balance hyperpigmentation of brighten dull and lacklustre skin. This natural extract, known for its gentleness and efficacy reveals a more even, radiant complexion.
Derived from plants like bearberry, blueberry, and cranberry, alpha arbutin works by inhibiting the production of melanin in your skin, reducing the appearance of pigmentation to reveal a balanced and glowing complexion.
Minimalist Alpha Arbutin 02% Face Serum
Revealing a brighter, more even complexion, this Minimalist Alpha Arbutin 2% Face Serum is a powerful yet gentle formula that effectively reduces dark spots, acne marks, and sun-induced pigmentation.
Infused with a high concentration of Alpha Arbutin, a safe and effective skin-lightening ingredient, this fragrance-free and non-comedogenic serum delivers visible results in just 5 weeks.
Enriched with Butylresorcinol, an ingredient that enhances tyrosinase inhibition, this targeted daily treatment fades hyperpigmentation while promoting overall skin health, making it a must-have addition to your daily skincare routine.
Niacinamide
A potent form of vitamin B3, niacinamide has taken the beauty world by storm, offering a multitude of advantages for a variety of skin concerns. From reducing hyperpigmentation to minimising the appearance of pores and regulating oil production, niacinamide is a must-have addition to your beauty routine in 2025.
A favourite among dermatologists and skincare enthusiasts alike, this versatile skincare ingredient is suitable for all skin types, its skin-brightening benefits making it an excellent choice for those seeking a more even, radiant complexion.
As we anticipate the continued rise of niacinamide in the beauty industry, keep an eye out for innovative formulations that combine this powerful ingredient with other actives like alpha arbutin, creating multifunctional products that cater to the needs of modern skincare enthusiasts.
PSA VISIBLE IMPROVEMENT Peptides & Niacinamide Serum
Delivering transformative anti-ageing benefits, this PSA VISIBLE IMPROVEMENT Peptides & Niacinamide Serum harnesses a potent blend of 10% niacinamide and 10% peptide complex to effectively reduce the appearance of fine lines, wrinkles, and dark spots while improving overall skin texture and elasticity.
Suitable for all skin types, this vegan and cruelty-free serum delivers a brighter, smoother complexion with the help of additional skin-loving ingredients like beta-glucan and resveratrol ferment, revitalising to reveal a youthful glow.
Shop 2025 Trends
Loved looking into the future and learning about the trending skincare for 2025? Why not stick around a while longer and read our latest blog post, where we share tips on repairing damaged skin.
